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STOCKTON UNIVERSITY

Stockton wins gold, silver and bronze for educational marketing strategies

  • Education

GALLOWAY TOWNSHIP - Stockton University’s Department of University Relations and Marketing earned nine awards this spring for its work on a range of campaigns and initiatives that tell the university’s story.

Stockton’s winning entries were selected from more than 2,000 submitted by over 1,000 schools from all 50 states and several countries in the 40th annual Educational Advertising Awards. 

      

Among the projects recognized, the Choose Stockton marketing campaign features current students and highlights their reasons for choosing to attend the university. The state-wide multimedia advertising plan increases awareness and promotes the distinctive quality and value of Stockton University.

The special event planning for the April 2024 inauguration of President Joe Bertolino and the accompanying “Undercover Osprey” video each earned gold awards for creativity.

University Relations and Marketing (URM) provides a variety of services to the university, including graphics, advertising, news and media relations, photography, publications, social media and web communications.

“I love how this team rises to every challenge,” said Geoffrey Pettifer, associate vice president for URM. “They’re creative, driven, and always finding fresh ways to tell Stockton’s story. I’m proud to see their work recognized on this level.”

Awards received include:

    Integrated Marketing Campaign, Choose Stockton – Gold

    Special Event Campaign, President Joe Bertolino's Inauguration – Gold 

    Special Video, Undercover Osprey – Gold

    Instagram Content, Viral Beach Views at Stockton University – Gold 

    Online Publications, Stockton University 2024 Report of Impact – Silver

    DEI - Diversity Equity and Inclusion, Stockton's Celebrate Diversity Digest – Silver

    Total Recruitment Package, Choose Stockton – Bronze 

    Total Fund Raising/Development Campaign, Foundation Endowment Video – Bronze 

    Online Publications, Stockton's Celebrate Diversity Digest – Merit

“These are very well-deserved recognitions of some truly terrific projects from the past year,” said Dan Nugent, vice president of University Advancement. “Our creative team continues to raise the bar with their creativity, hard work and dedication.” 

Several projects were collaborations with Stockton’s Production Services and the Stockton Foundation.


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