There is just something magical about getting a book in the mail. You tear open the outer shipping bag and there is. But what if the experience was made richer? Imagine emerging from an emphatic row of small rows and pulling out a rigid, beautiful box that doesn't slide open so much as click.
This is the world of magnetic book boxes. In its perfect blend, the classical production of publishing LPs meets the rich world of high-end packaging. Physical media treatment is going through a massive change and it seems only natural that these boxes should lead that revolution.
You are now in an age of experience. Whether it be a limited edition novel, a collector's set, or even a diary, presentation counts. A standard cardboard sleeve simply does not do the job.
Magnetic book boxes create a moment. When a reader comes across a box with built-in magnets, the lid opens smoothly and firmly. It feels authoritative. It feels expensive. This tactile experience tells the buyer that what they are getting inside is worthwhile and worth keeping. For publishers, this is a response to the digital tide. E-books are convenient, but they cannot match the physical joy of opening a beautifully made package.
Books are fragile. Dust jackets get torn, page edges bumped, and covers scuffed. When it is sent, the standard shipping box usually lets the book slip about inside. On the other hand a magnetic book box is tailor-made to serve as a snug fit home for the publication.
Leveraging durable material like thick gray cardboard and medium-density fiberboard (MDF), our magnetic boxes simply mimic a book. The force of impact associated with transport--falling boxes tossed carefully over walls-- is therefore absorbed by them yet this makes very little difference at all to what's inside. For collectors who purchase first editions or signed offerings, their books must have an extra layer of protection. Thanks to the magnetic closure, the book will still be closed even upon landing and any dust or moisture in transit will not settle on pages. Beyond
Although their name suggests they were only meant for books, the magnetic book type boxes have in reality permeated countless industries. Because they look like books on a shelf, high-grade consumer goods find an ideal and discreet packaging solution. Imagine one day (opening a magnetic book type box), in which there is a beautiful watch or some jewelry--even high—grade audio equipment. The impression this gives when you open the box immediately lifts the value of whatever it contained. If anything, it turns a simple product purchase into something that could be given at Christmas-towards New Year's "". Thus is a phenomenon much appreciated by all associated brands: because those boxes are generally saved and stored in homes. In contrast, the cardboard box is thrown out as soon as its contents have been unpacked; however a magnetic box, in imitation of book binding with one's name on the cover, becomes a built-in storage unit for the owner of a house. This way not only does it offer a long-lasting means to experience brands, over time many people will come to know about it. Craftsmanship Fuels Legend
The industry term for these luxury packaging aisles in a box is customization. They can be done up with high-grade paper: publishers and brands all use them just as they please. With the cover they can go for debossed (deep press), foiled, or even have titles and logos embossed; how else do you stamp out branding?
The hinge of the box looks identical to a real book spine. This allows a brand to start telling a story before the product has been revealed. The magnets themselves can be hidden inside the board for a seamless rounded effect, or they can be exposed with decorative caps for a turn-time and more industrial feel.
The first thing that sets these boxes apart from a standard folding carton is the construction and workmanship. A standard folding carton is printed on thin card-stock and folded flat. Usually, book boxes with magnetic closure are rigid, often handmade or assembled by specialized machinery that wraps the material tightly around the boards without bubbles or wrinkles. Each of these details conveys a sense of quality and durability.
The magnets need to be strong enough to hold the lid shut so that it will not open accidentally, yet not so strong as to be difficult to open. This balance requires precision engineering. Generally neodymium magnets are used because they are tiny and strong. When you hold one of these boxes in your hand, the weight of it and solid feel speak quality. It is as if the creator cares for each detail.
You might think that such luxurious packaging is bad for the environment, but things are changing. Many manufacturers now provide magnetic book boxes made from FSC (R)paper, and boards that have been recycled. The magnets themselves are durable and reusable. Since these boxes are designed to be kept and used again, unlike disposables in a single-use shopping bag this model is perfectly sustainable. That means less demand for throwaway packaging and more encouragement to reuse the package for other purposes. It significantly prolongs the life span of a box.
If you are kickstarting a graphic novel, publishing a cookbook or selling a high-end perfume, then this is the packaging to choose. It makes clear to the consumer that what they are purchasing is indeed special. For this reason alone, it commands a higher price than no-frills alternatives.
In a world of touchscreens and buttons, the charm of holding a magnetic box at a good weight brings us back with reassuring stability to our open-eyed love for things. We remember the art of print; we revel in sensation and luxury.
The ordinary book is changing. It is no longer just a bunch of words on a page; it becomes an artifact. Magnetic book boxes are just the right container for that artifact in this day and age. They protect, they present– and they impress. If you are a publisher planning to release a stunning collector’s edition, or a brand looking to make an indelible statement, then this is where publishing meets premium packaging in the most beautiful way of all.
